Meghan Markle hints she may NEVER restock sell-out jam because she ‘wants to step back to assess As Ever brand’

Meghan Markle has said she might never restock sell-out jam after revealing she plans to ‘step back to assess’ her As Ever brand.
The Duchess of Sussex, 43, was speaking about her business and balancing work with motherhood as the first series of her podcast, published by Lemonada Media, comes to a close.
In an interview given to coincide with the final episode of Confessions of a Female Founder, the Duchess of Sussex told Fast Company she wants to, ‘step back, gather data from the launch, and figure out exactly what As Ever could be.’
Meghan revealed the surprising turn As Ever could take – hinting at a future step into the fashion industry – but said for now she is planning to launch a new range of merchandise in early 2026.
‘The category of fashion is something I will explore at a later date, because I do think that’s an interesting space for me,’ she said.Â
Her previous store sold out in 45 minutes and contained homely items as well as her long-awaited pots of jam.Â
Addressing her first online shop, Meghan said Netflix agreed that rather than market her products under their brand, it would make sense for her to have her own store. Netflix already has its own online shop selling brand-related products such as Stranger Things bomber jackets and Squid Game merchandise.
In the interview, the Duchess also revealed she wouldn’t know ‘what to call herself’ if she had to write a resume.

Meghan Markle’s jam sold out within minutes of going on sale – but it’s unknown if it will ever be available to purchase again

The Duchess of Sussex, 43, was speaking about her business and balancing work with motherhood as the first series of her podcast, published by Lemonada Media, comes to a close

On the same day as the firsts series concluded, it was revealed Meghan may never restock her As Ever jam
She said: ‘If I had to write a résumé, I don’t know what I would call myself.Â
‘I think it speaks to this chapter many of us find ourselves in, where none of us are one note. But I believe all the notes I am playing are part of the same song.’
Meghan added that the ‘mom moments’ push her to success in the business world, with plans in the future ranging from home goods to fashion.
Revealing her son Archie has begun to lose his teeth, she described becoming the tooth fairy and leaving coins and a little dinosaur underneath his pillow.Â
She said: ‘I had a lot of business meetings the next morning, but I still chose to cuddle with him the rest of the night. Those mom moments energize me to be a better founder, a better employer, a better boss.’
It comes the same day as she discussed the difficulties of wearing heels whilst pregnant with Archie and Lilibet in her latest podcast after the choice divided fans.
Speaking on the latest episode of Confessions of a Female Founder, in which she interviewed Spanx founder and friend Sara Blakley, Meghan praised the businesswoman’s latest foray into the world of comfy high-heeled shoes.
Ms Blakely, from Clearwater Beach in Florida, became the world’s youngest female self-made billionaire with the success of her underclothing brand before now looking to create a stiletto heel that is not painful to wear.
Speaking to the Duchess of Sussex on today’s podcast, the pair shared stories of wearing shoes that pinch and ‘cripple’ wearers, with Meghan describing how she particularly struggled during her pregnancies.Â
‘I gained 65 pounds with both pregnancies,’ the Duchess revealed, continuing: ‘And you’re in these five-inch pointy-toed stilettos.

She revealed she may not restock the previous goods she sold, including her long-awaited jam, and instead come up with new products

Meghan Markle (left) was interviewing Spanx founder Sara Blakely (centre) on the latest episode of her podcast released today (Pictured with Jamie Kern Lima)
‘You have the most enormous bump, and your tiny little ankles are bracing themselves in these high heels, but all of my weight was in the front, so you’re just going how on earth am I not just tipping, you know faceplanting.Â
‘I was clinging very closely to my husband, I was like please don’t let me fall.’
The Duchess of Sussex did face some criticism for wearing heels so late into her pregnancy, with some doctors warning against the practice due to fear of a fall.Â
Meghan wore stilettos into her eighth month of pregnancy – and when asked how she coping, she quipped: ‘One day at a time’.Â
Experts warn that balance problems during late-stage pregnancy The problem is compounded by pregnancy hormones such as progesterone and relaxing, which as its name suggests makes all the muscles and ligaments in the body relax, making it far easier to turn an ankle.
In March 2019, when Meghan was approaching her due date with Archie, midwife Claire Chaubert told the Mail: ‘All of your ligaments are softer in pregnancy and your body is not in its usual state of alignment.
‘But Meghan is clearly comfortable in her heels, and it’s something she is used to. My advice to any woman who does wear high heels in pregnancy would be not to wear them past the level of comfort.’
She added that due to Meghan being a fan of yoga, this could have helped her to keep tottering around in heels longer than the average mother-to-be.
She said:Â ‘People who do quite a lot of yoga tend to have a much stronger sense of balance, as well as better muscle control and strength.’Â
The College of Podiatry recommends that pregnant women wear ‘comfortable, supportive footwear’, preferably with an adjustable fitting such as Velcro or laces and avoid wearing high heels as they can place ‘unnecessary pressure on your joints at a time when they are already under strain’.Â
During the conversation with Ms Blakely, Meghan also revealed that Archie, six, and Lilibet, three, who have been mainly kept out of the public eye at their home in Montecito, California, are doing well.Â

Meghan told how she would cling ‘closely’ to Harry while wearing heels during pregnancy to avoid ‘faceplanting’

Meghan was discussing Ms Blakely’s (pictured) new venture, focusing on comfortable high heels
She promised to send Ms Blakely family pictures, adding: ‘They are so grown.’Â
The pair also discussed starting businesses in a male dominated world, with Ms Blakely stating: ‘There were very few women that I could go to, I really didn’t have any… I didn’t really even have other female founders that were in my network that I could bounce my approach to business.’
Describing her time in boardrooms surrounded by men, she jokingly added: ‘I’m like Jane Goodall but instead of observing chimpanzees in their natural habitat I get to observe men in their natural habitat. They totally forget I’m there.’
Meghan added: ‘There’s a misconception that you need to go to Harvard Business School and have a lot of money and get all the best people behind you [to be successful in business]… So you talk yourself out of it.
‘So many women especially, we’re taught to not even talk about money and there’s lots of guilt mentality surrounding having a lot and then at the same time there’s a scarcity mindset that’s easy to attach to of I’ll never have enough.’
She also described her relief at finding a partner in Netflix, after MailOnline revealed in recent days that the streaming giant had confirmed a new deal with the Duchess, including a third series of her show With Love, Meghan.
The second series is said to have already completed filming.
Meghan said: ‘I have a partner, I was going to do it all by myself but took a complete U-turn because I really believe in what Netflix and their CPG department are doing.
‘But it is a different experience than when you’re doing it on your own. When you only have yourself to answer to I think it’s twofold. It can be incredibly liberating or it can be incredibly lonely.’
Representatives for Meghan Markle have been contacted for comment.Â